Why Is Sustainable Packaging Important?

Despite endless possibilities when it comes to packaging, so many shops still send out their stuff in plastic. In the UK, as little as 30% of it gets recycled, and much of it is shipped off to other countries to deal with. It is clogging our beaches, oceans and waterway. We also think it's shocking that ancient forests essential to our planets' health are being cut down for paper and cardboard that can be made out of recycled materials. 
We wanted to make sure that our shipping was as eco-friendly as can be, to make sure that we are as responsible and caring towards the planet as our brands. After researching, discussing and weighing up the options we’ve chosen a number of green packaging solutions that involve only sustainable, recycled and biodegradable materials. We are proud to say we add no plastic to the supply chain. 



Our cardboard boxes are made out of 100% recyclable and corrugated cardboard. We set out to make use of recycled paper as much as possible, while excluding plastic entirely. Our boxes are made up of, on average, 75% recycled cardboard and the recycling loop is so efficient that boxes can be fully recycled and produced again in two weeks.




Your goodies comes sealed with a bespoke paper tape that is both fully recyclable and made out of 100% recycled materials and our paper mailers are made out of recycled paper and cardboard. 
Our swing tags are made from 100% recycled paper and are printed by an eco-friendly printer. Our barcodes are made from 100% consumer waste and both are just as easy to recycle as our cardboard packaging.

Finally certain items from us come in our cotton bags which are, of course, made out of 100% organic cotton.